Many business owners want to have the largest clientele possible when running a business, but this is not always the best thing for businesses to strive for. Business owners should start to find their niche and curate their clientele to meet that niche.

Social media has been at the forefront of the new age of marketing. Learning how to utilize social media marketing and maximize user engagement is a must in today’s world!

Branding is becoming more and more digital based everyday. Many healthcare providers are using Facebook or Instagram to market their medical practice and/or professional brand, but what about TikTok?